Do you have your 2016 visual catalog of custom marketing memes started? Any industry or business can have specialty image marketing…psychotherapists, doctors, chiropractors, fitness gyms, travel, bridal, cleaning companies & MORE!
My gift to you…a FREE 30 minute strategy session where you’ll take away at least 3 ideas to visually market your business. Here’s the link to schedule your special time: https://www.timetrade.com/book/N89WQ
This month we want to help you experience success in your business and life, featuring articles, how-to’s and resources for you today that have helped each consultant, blogger and business owner on the hop in their own lives and businesses. Get ready to be inspired for a fabulous year ahead of you as you move along through the blog hop.
You may just be starting the blog hop or may have come from Chérie Ronning at Chérie Ronning, Consultant-Mentor-Speaker on Natalie Bradley’s Blog Hop. If you get off track at any time, the full lineup below will help you move along from blog to blog so you make sure to see and learn from all of the articles featured here today.
Starting my normal work day conducting my daily perusal of my Facebook newsfeed and checking to see what I could content curate or bring to the attention of my followers. I do that to supply my peeps with content that they can use on their social media and newsletters. I teach my clients that they don’t have to write the article (but fully attribute it), just a few comments or notes about their views or impressions of the article, and how it would benefit their followers. It’s another way to get yourself in front of people and let them get to know you and your business. You never know when a “tickle” will turn into a “trickle” of business. And today I’m inspired to write this article!
So I found this fabulous blog post from The New York Times Travel section that was so yummy with images of Siena, Italy. Then a detail of what the traveler did while in Siena, and get this, for 36 hours. It was so enticing, and almost out of body experience. I really felt I was there and along for the trip. Then I thought if I was a travel entrepreneur and needed to write a blog post, article, postcard, warm letter, whatever, THIS is how and what I want to create. I want to create that oozing, yummy, out of body feeling of coming along on the journey because it entices me to book the trip! And who would I book it with? The person writing the article, the travel entrepreneur that is giving me this oh so sensual experience.
And on top of that…writing the article should be easy!
How to write this inviting experience? Pull from your own experience in vacation or travel, use an itinerary that you created for a client or yourself and relive the experience. Sure images are fabulous and you MUST include them, but your potential customers want to have the sights and smells of being there. So let’s take a look at the article I’m referring to: 36 Hours in Siena, Italy (you might want to have two browsers or pages open so you can flip back and forth).
Believe me this doesn’t have to be only for travel entrepreneurs. Bridal industry entrepreneurs, you can use this same method for enticing your brides with how you will calendar/layout/time their wedding day or a typical wedding day. Make sure you use the sights, smells, and feelings of each chronological event. You’re not only showing them what you do but you’re allowing them to buy into it and FEEL it!
So what do you think? Want to try this? I really see this as a way to serialize your vacations, events, and parts of your business so it invites and draws in your customer. Again, it would be terrific for that warm letter or postcard to potentials!
The next stop is Natalie Bradley at Natalie Bradley Consulting on Natalie Bradley’s Blog Hop! Thanks for visiting and I hope to see you again next month!
Don’t blog just because someone told you to. A blog is a huge investment and sustaining that blog can take a lot of work. But there are a lot of good reasons to dig in and blog like you mean it. http://moz.com/blog/should-you-blog
Are you utilizing long tail keywords for your SEO? They are a great technique to get online leads. http://www.indian-seo-company.com/blog/get-leads-online-using-long-tail-keywords/ #SEOSunday
Happy #SEOSunday! Do you know what your ALexa ranking is and how to improve it? http://seotrickz.com/how-to-improve-alexa-rank-instantly/
Halloween is almost here, it’s not too late to get something out there in celebration! What about posting some Halloween pictures of locals on your social media channels? If you aren’t sure how this would pan out since it is short notice, what about asking your employees, friend or family to give you pictures of their favorite costumes when they were younger or even some of your favorite carved pumpkin pictures?
What could you ‘GoPro’ in your business & share on social media? Get some ideas here: http://www.business2community.com/social-media/4-ways-gopro-social-media-inspire-brand-fans-01047664
Unfortunately, a lot of the traffic roaming around the Internet is going to pass you by if you haven’t taken steps to optimize your conversion rate.http://www.tapscape.com/5-ways-web-traffic-converts/
Hashtags allow us to search conversations where our target customers mostly hang out. When you want to reach a large audience by launching a visual social campaign, then you can use hashtags. Read more athttp://www.business2community.com/marketing/confused-hashtags-5-expert-tips-marketing-hashtags-01045645#dh1OYvfrhrYQxLQr.99
Email Marketing vs. Social Media Marketing: Weighing Your Business Priorities
Read more at http://www.business2community.com/brandviews/omi/email-marketing-vs-social-media-marketing-weighing-business-priorities-01034469#6o1ckMZwYsp89m8L.99
