Social Media

  • Social Media Self Audit

    social media self audit | KimMcDaniels Co.

    When starting with a social media management client I do an audit of their accounts. You can perform a self audit by asking yourself these questions:

    • How do you feel about engaging on social media?
    • What social media platform do you think your audience is on?
    • How much time do you spend creating posts for social media?
    • Do you feel you should increase or decrease the time you spent creating social media posts?
    • If you increase time spent creating social media, where will this time come from?
    • What platforms/networks are you on and how many times per day do you post?
    • What do you think the ideal number of posts per day should be?
    • What are your most responsive type of posts?
      • text only, photos with commentary, video, live, stories, memes, posts with humor, new blog content, product links?
    • Do you know your competitors? If so, make a list and compare your social media presence to theirs.
    • What hashtags is your ideal customer using in their posts?
    • What type of content do you think your customer would respond to?
      • video, live, photo posts, etc.
    • What do you need to do to start creating more of what your customer is responding to?

    I’m happy to discuss your results with a 30 minute strategy session. Calendar link: https://calendar.app.google/6wz1CPf7i9a3xedS9

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  • Time-Saving Tips for Staying Active on Social Media

    time saving tips on social media | Kim McDaniels Co.

    Time-Saving Tips For Staying Active on Social Media: Know what to look for when you log in.

    Notifications, Messages, and Friend requests: Check

    Your own profile: click on your own profile at least once a day. Check for photos that didnโ€™t upload correctly, links that donโ€™t work, or anything else that didnโ€™t get posted as you had planned.

    Your news feed: scroll through your news feed to see what your friends are posting. Notice that I said โ€œ๐˜€๐—ฐ๐—ฟ๐—ผ๐—น๐—น ๐˜๐—ต๐—ฟ๐—ผ๐˜‚๐—ด๐—ตโ€ and not โ€œread everything everyone has posted for the past 24 hoursโ€. Only read the things that catch your eye, comment on them if you feel so inclined, and then move on.

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  • Social Media Audit

    Facebook, Instagram, Google My Business, Twitter, LinkedIn all should be audited at least two times per year. You don’t want to be surprised when you see your cover images, hours of operation, and offers are out of date.

    ๐—ฆ๐—ผ ๐—ต๐—ผ๐˜„ ๐—ถ๐—บ๐—ฝ๐—ผ๐—ฟ๐˜๐—ฎ๐—ป๐˜ ๐—ฑ๐—ผ ๐˜†๐—ผ๐˜‚ ๐˜๐—ต๐—ถ๐—ป๐—ธ ๐˜†๐—ผ๐˜‚๐—ฟ ๐˜€๐—ผ๐—ฐ๐—ถ๐—ฎ๐—น ๐—บ๐—ฒ๐—ฑ๐—ถ๐—ฎ ๐—ฝ๐—ฟ๐—ฒ๐˜€๐—ฒ๐—ป๐—ฐ๐—ฒ ๐—ถ๐˜€ ๐˜๐—ผ ๐˜†๐—ผ๐˜‚๐—ฟ ๐—ฏ๐˜‚๐˜€๐—ถ๐—ป๐—ฒ๐˜€๐˜€ ๐˜€๐˜‚๐—ฐ๐—ฐ๐—ฒ๐˜€๐˜€?
    None | A Little | Brings In the Money!

    ๐—›๐—ผ๐˜„ ๐—ฑ๐—ผ๐—ฒ๐˜€ ๐˜†๐—ผ๐˜‚๐—ฟ ๐˜€๐—ผ๐—ฐ๐—ถ๐—ฎ๐—น ๐—บ๐—ฒ๐—ฑ๐—ถ๐—ฎ ๐—บ๐—ฎ๐—ฟ๐—ธ๐—ฒ๐˜๐—ถ๐—ป๐—ด ๐—ฒ๐—พ๐˜‚๐—ฎ๐˜๐—ฒ ๐˜๐—ผ ๐˜†๐—ผ๐˜‚๐—ฟ ๐—ฟ๐—ฒ๐—ฐ๐˜‚๐—ฟ๐—ฟ๐—ถ๐—ป๐—ด ๐—ถ๐—ป๐—ฐ๐—ผ๐—บ๐—ฒ?
    I’m starving | I could do better | I really count on it!

    ๐—œ๐—ป ๐˜๐—ต๐—ถ๐˜€ ๐—ณ๐—ถ๐—ป๐—ฎ๐—ป๐—ฐ๐—ถ๐—ฎ๐—น ๐—ฑ๐—ผ๐˜„๐—ป๐˜๐˜‚๐—ฟ๐—ป ๐˜„๐—ต๐—ฎ๐˜ ๐—ต๐—ฎ๐˜ƒ๐—ฒ ๐˜†๐—ผ๐˜‚ ๐—ฝ๐—ถ๐˜ƒ๐—ผ๐˜๐—ฒ๐—ฑ ๐—ถ๐—ป ๐˜†๐—ผ๐˜‚๐—ฟ ๐˜€๐—ผ๐—ฐ๐—ถ๐—ฎ๐—น ๐—บ๐—ฒ๐—ฑ๐—ถ๐—ฎ ๐—บ๐—ฎ๐—ฟ๐—ธ๐—ฒ๐˜๐—ถ๐—ป๐—ด ๐˜๐—ต๐—ฎ๐˜ ๐—ฟ๐—ฒ๐—ณ๐—น๐—ฒ๐—ฐ๐˜๐˜€ ๐—ต๐—ผ๐˜„ ๐˜†๐—ผ๐˜‚’๐—ฟ๐—ฒ ๐—ฑ๐—ผ๐—ถ๐—ป๐—ด ๐—ฏ๐˜‚๐˜€๐—ถ๐—ป๐—ฒ๐˜€๐˜€ ๐—ฟ๐—ถ๐—ด๐—ต๐˜ ๐—ป๐—ผ๐˜„ ๐—ฎ๐—ป๐—ฑ ๐—ถ๐—ป ๐˜๐—ต๐—ฒ ๐—ณ๐˜‚๐˜๐˜‚๐—ฟ๐—ฒ?
    Same old Same old | Thinking about it | Making changes & kicking butt

    ๐—ช๐—ต๐—ฎ๐˜’๐˜€ ๐—ป๐—ผ๐˜ ๐˜„๐—ผ๐—ฟ๐—ธ๐—ถ๐—ป๐—ด ๐—ณ๐—ผ๐—ฟ ๐˜†๐—ผ๐˜‚๐—ฟ ๐—ฝ๐—ผ๐˜€๐˜๐˜€?
    Posts, what posts? | Why do I need hashtags? | More followers

    ๐—ช๐—ต๐—ฎ๐˜ ๐˜๐˜†๐—ฝ๐—ฒ ๐—ผ๐—ณ ๐—ฝ๐—ผ๐˜€๐˜๐˜€ ๐—ฎ๐—ฟ๐—ฒ ๐˜„๐—ผ๐—ฟ๐—ธ๐—ถ๐—ป๐—ด?
    Video | Static Meme | Humor | Lists

    ๐—ช๐—ต๐—ฎ๐˜ ๐˜„๐—ฎ๐˜€ ๐˜†๐—ผ๐˜‚๐—ฟ ๐—บ๐—ผ๐˜€๐˜ ๐˜€๐—ต๐—ฎ๐—ฟ๐—ฒ๐—ฑ ๐—ฐ๐—ผ๐—ป๐˜๐—ฒ๐—ป๐˜?
    Informational | Inspirational | Promotional | Local Information | Personal Opinions.

    These are all things to consider in conducting a ๐—ฆ๐—ผ๐—ฐ๐—ถ๐—ฎ๐—น ๐— ๐—ฒ๐—ฑ๐—ถ๐—ฎ ๐—”๐˜‚๐—ฑ๐—ถ๐˜. If you’d like to know where you are right now with social media marketing, and would also like to know what ๐˜€๐—ผ๐—ฐ๐—ถ๐—ฎ๐—น ๐—บ๐—ฒ๐—ฑ๐—ถ๐—ฎ ๐—บ๐—ฎ๐—ฟ๐—ธ๐—ฒ๐˜๐—ถ๐—ป๐—ด can do for your business, set up a ๐—ฆ๐˜๐—ฟ๐—ฎ๐˜๐—ฒ๐—ด๐˜† ๐—–๐—ฎ๐—น๐—น with me TODAY! https://calendar.app.google/6wz1CPf7i9a3xedS9

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  • Margaritaville Marketing

    Did you know Jimmy Buffet makes 1.5 billion per year with his Margaritaville brand? Just a silly song started it all. What ‘silly little thing’ can your brand use to make a fraction of this?

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