Twitter Tuesday… January 6, 2015
Not quite sure how to use Twitter for your iBiz? Use it as a newspaper. http://thefusejoplin.com/2014/12/twitter-latest-update-4-tips-tricks/ (more…)
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Twitter Tuesday… November 4
#TwitterTip: Use tools such as http://www.tweetlater.com/ to set up posts in advance. That way, even if you can’t post something each day, packages like this will send your posts out for you.
#TwitterTuesday tip: Very often on social networking sites, like-minded individuals and businesses are organized into groups, as on LinkedIn. That makes it easier to find people who may be interested in what you do. Join these groups and start participating. You never know what could happen.
Are you luvin’ #TwitterTuesday? How about 10 AWESOME tools for analyzing your tweets & followers! http://twittertoolsbook.com/10-awesome-twitter-analytics-visualization-tools/
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Saturday Social Media… November 1
Enjoy your #SocialMediaSaturday! Get some new strategies to start the week out with…right here! Maybe FB & Twitter aren’t where your ideal customers are. What other choices are out there? Find out here…http://www.business2community.com/social-media/social-media-sites-online-marketing-success-01050188
After the social media “gold rush” of the last three or four years, it’s time for most brands to step back and look at their social efforts more critically.http://www.entrepreneur.com/article/238861 #SocialMediaSaturday
Here are five tips to keep in mind when reaching out to women on social media. http://www.techrepublic.com/article/marketing-to-women-on-social-media-5-tips-for-doing-it-better/ #SocialMediaSaturday
3 widely underused tactics you can use to build a long-term interested audience. http://www.socialmediaexaminer.com/3-social-marketing-tactics-new-research/ #SocialMediaSaturday
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Twitter Tuesday… October 28
Wishing you a joyous #TwitterTuesday! Did you know…You can use 140 characters if you want, but research shows that the most engaging Tweets are between 110 and 115 characters. There’s almost a 34% higher probability of ReTweets and replies on Tweets between 110 and 115 characters.
#TwitterTuesday tip: Hashtags make your Tweets visible to a wider audience on trending Twitter topics. Tweets with relevant hashtags have a 55% higher probability of getting ReTweeted as compared to plain text Tweets.
An OMG #TwitterTuesday moment… Tweets capped with quotation marks are likely to attract almost 30% more ReTweets.
Image based Tweets have always been known to attract higher engagement and a much higher number of RTs. But exactly how much? Almost 200% more! #TwitterTuesday
Try Twitter SMS: It expands the reach of your Tweets by sending them as SMS to your subscribers. People can subscribe to your Twitter mobile updates by sending an SMS “Follow <YourTwitterHandle>” to 40404 (this code is different for every country <https://support.twitter.com/articles/20170024> But make sure you create a separate Twitter account for the mobile subscribers, so that they don’t get irritated by continuous messages. Use this feature selectively and only when you have something important to communicate.
Read more at http://www.business2community.com/twitter/boost-twitter-engagement-data-driven-answer-01039697#4PHpaOdzdrPkYMEx.99 -
Social Media Saturday… October 25
Hello #SocialMediaSaturday! Did you know…Use the same social networks as your audience. Are Facebook and Twitter their platforms of choice? Do most of them use Pinterest and Instagram? Go where your target audience is to create awareness,engagement, and brand ambassadors. <author: Pam Dyer, 12 Essential Elements of a Social Media Marketing Strategy>
Taking time to live life will only inspire your work.
#SuperSaturday
#SocialMediaSaturday tip: Set aside some time at the beginning of each week to prepare. Take 30-60 minutes to schedule tweets, Facebook posts, LinkedIn posts, Pinterest pins, and other social media content. Come up with some original ideas, links to your own content, and links to outside content that is useful or interesting to your audience. <author: Pam Dyer, 12 Essential Elements of a Social Media Marketing Strategy>
Oh my, Bit.ly blacklisted by Google…read more:http://blog.sucuri.net/2014/10/bit-ly-blacklisted-by-google-safe-browsing.html
#SocialMedia tip: Post content that is relevant to newsworthy topics and events. As soon as breaking news comes out about anything related to your brand or industry, you should share your opinion and become part of the conversation. <author: Pam Dyer, 12 Essential Elements of a Social Media Marketing Strategy>
#SocialMedia tip: Assign someone to act as a customer service rep. It’s vital to be responsive to user generated content, comments, and feedback (positive or not). CRM (customer relationship management) is a fundamental to social media marketing success. Check out my Customer Service pkg:https://kimmcdaniels.com/customer-service-set-up/
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Facebook Friday… October 24
Wondering WHY you’d want to be on Pinterest? Take a look at my stats & read this article about the new “smart feed” on Pinterest and do some pinning! http://www.business2community.com/pinterest/pinterest-smart-feed-implications-businesses-01035980
Study shows number of marketing videos uploaded directly to Facebook will outnumber those added to YouTube by end of year. #FacebookFridayhttp://marketingland.com/facebook-new-youtube-trends-show-brands-will-uploading-videos-straight-facebook-youtube-end-2014-104362
There are some fabulous Facebook tools out there, and they can help push your Facebook marketing campaign forward with contests, insights, advertising, and more. http://blog.bufferapp.com/facebook-tools
A timely take on “Zombie Marketing” tactics.https://smallbusiness.yahoo.com/advisor/zombie-marketing-tactics-dead-practices-still-life-212021585.html
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Twitter Tuesday…October 21
It’s #TwitterTuesday! If you’re looking to wow your followers, and the Twitter community, then make sure that you give these seven tips a try.http://www.huffingtonpost.com/john-rampton/7-tips-for-using-twitter-_b_5967358.html
Live tweeting an event tip: Be careful not to just post the sound bites from speakers, as it’s so common that you’ll notice everyone doing it. You want to be unique and stand out, so that other people will retweet and follow you. So instead, try to build on the comment given, either by posing a question, a challenge or furthering the idea with your own insights. #TwitterTuesday
#TwitterTuesday tip: Do you use the Twitter keyboard shortcuts? Type a question mark on any Twitter page to bring up the menu. Among my favorite shortcuts:
g + l = Takes me directly to my Twitter lists
j / k = Cycling forward and backward through tweets
Enter = Open tweet details
| = Close all open tweets
#TwitterTuesday tip: You can access Advanced Search from any search results page, and the extra options of search allow you to customize the results based on hashtags, language, location, and more.
How do you use #Twitter favorites? How about: Use favorites to mark tweets that are complimentary of your brand or product. Use favorites when you want to say thanks to someone for tweeting your content. Use favorites as a read-later device to track the content you want to save for later.
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Thursday Thoughts…October 16
2 fab articles about how to use Twitter Analytics & Twitter Cards for your biz.http://www.socialmediaexaminer.com/twitter-analytics/http://www.socialmediaexaminer.com/twitter-cards-types/
If you’re not an expert at anything, it’s time to get started. When you really know a specific area of your field thoroughly, you have the opportunity to showcase that knowledge.http://www.business2community.com/branding/focus-branding-company-01031644
Oooop’s don’t make these branding mistakes.http://www.huffingtonpost.com/jose-vasquez/top-7-branding-mistakes-t_b_5882892.html
The five most important elements of a digital campaign consist of mobile considerations, organic search, social media marketing, content marketing and lead nurturing. http://www.forbes.com/sites/thesba/2014/10/13/five-important-digital-marketing-elements-to-consider/
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Twitter Tuesday…October 14
Welcome #TwitterTuesday! Find out what & how to use Twitter Cards, Pinned Tweets, and Embedded Tweets. http://www.huffingtonpost.com/alex-ivanovs/3-twitter-marketing-featu_b_5911776.html
Twitter Automation: Be mindful of the automated tools you use, don’t retweet everything you’re mentioned in – if you want to express gratitude, a simple “favorite” would do. Don’t automatically thank everyone who follows you. It’s obvious and instead of showing you value people, it shows you letting bots handle interaction. author: Kent Wakely #TwitterTuesday
Twitter cards allow for more immersive social sharing by including rich media elements and your Twitter handle in the Tweet. WordPress plugins that support this include Jetpack, Yoast SEO, and JM Twitter Cards. author: Kent Wakely #TwitterTuesday
Great #TwitterTuesday tip: As different from regular (non-advertising) tweets, don’t include hashtags, @ symbols, image URLs, or any other clickable elements in your tweet other than your delivery URL. Anything else will distract potential leads from clicking through to your intended offer or content. This is especially important for pay-per-engagement campaigns since you’ll pay for any clicks on hashtags, etc. author: Howard J. Sewell