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You don’t need to reveal your life story or reinve

One little setting can influence whether your ther

Hey there, savvy business owner! Are you making th

Putting yourself into your business does not mean

Putting yourself into your business does not mean sharing every family disagreement, medical appointment, political opinion, or unfortunate encounter with customer service.

You get to decide what is personal and what remains private.
Personal might include your humor, interests, values, experiences, or opinions about your industry.
Private is whatever you don’t want customers—or strangers with Wi-Fi—examining under a flashlight.

Before sharing something, ask:
• Does this help people understand me or my values?
• Can I connect it naturally to my work?
• Will it educate, entertain, reassure, or encourage someone?
• Am I comfortable with a potential client knowing this?
• Am I sharing from perspective—or while I’m still furious and looking for somewhere to throw the lamp?

That final question can prevent the dreaded Delete Button Walk of Shame.

You don’t have to share everything to show your personality.
You only need to reveal enough for people to recognize the human behind the business.

Tomorrow: Practical ways to put more of YOU into your content.
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#personalbranding
#businessgrowth
#authenticity
#contentstrategy

I call myself the Content Repurposing Magician. I

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