Mobile Monday… January 5, 2015
Everything about #MobileMonday is FUN! Create a separate entertaining website just for mobile marketing. http://www.entrepreneur.com/article/241222 (more…)
mobile marketing
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Mobile Monday… November 10
A Mobile Strategy Doesn’t Necessarily Mean Building an App #MobileMondayRead more at http://www.business2community.com/mobile-apps/generating-leads-mobile-marketing-01054158#AdAzqYXFdF9Qbr7Z.99
#MobileMonday fact: Google ranks mobile-optimized sites higher in mobile searches. With 15% of traffic coming from mobile devices, it’s really important how well your website ranks.
Make sure to choose an email software that is mobile ready. I recommend MailChimp. MailChimp offers a variety of email marketing templates that are already responsive and mobile ready. They also allow you to edit your campaign specifically for mobile, create a mobile test list and preview your mobile design.
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Mobile Monday… November 3
How is Apple Pay going to effect your business mobile marketing?#MobileMonday http://venturebeat.com/2014/10/24/apple-pay-has-landed-but-its-effects-on-mobile-marketing-are-still-up-in-the-air/
#MobileMonday tip: Make it simple for your customers to forward your mobile marketing ads to their friends. Anytime you build a mobile promotion, ensure that they are easy to pass on to others for further advertising.
#MobileMonday tip: To give your text messages a boost, use multi-media messaging! These messages can use additional features like photos or sound to give your message a bigger impact. Pictures and music are much harder to ignore than a simple text.
Brevity should always be the keystone of your mobile marketing communications. Although it seems like people use their smart phones all the time, that does not mean they want to spend their time reading long advertisements. Make mobile messages as short and to-the-point as you possibly can. #MobileMonday
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Mobile Monday… October 27
Happy #MobileMonday! Feeling a little low after losing to the Giants again but we’ve been in this position before and come back. #GoRoyals! Brighten your day with these tips for seasonal mobile marketing. Think of what you market in your area during an event like the World Series!http://www.entrepreneur.com/article/238413
Extra Extra…hey travel peeps. Here is some good advice for attracting 2,000 fans per week! http://www.agorapulse.com/blog/best-facebook-pages-The-Planet-D-get-over-2000-fans-weekly-on-facebook
#MobileMarketing tip: Provide a better value for your mobile customers by creating a dedicated opt-in database option for them. This will allow you to provide your customers with a much better value and a great experience while simultaneously giving you a much bigger bang for your buck. It’s a win-win situation here.
Seriously considering mobile marketing? Take a look at this site for LOTS of info: http://mobile.changeyourmindthenchangeyourlife.com/a-quick-and-easy-guide-to-mobile-marketing-6/
There are many ways that businesses can connect with mobile consumers and not all of them are expensive or difficult to put to use.http://quickresponsecode.name/qr-code-marketing/4-tips-for-mobile-marketing/
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Twitter Tuesday…October 21
It’s #TwitterTuesday! If you’re looking to wow your followers, and the Twitter community, then make sure that you give these seven tips a try.http://www.huffingtonpost.com/john-rampton/7-tips-for-using-twitter-_b_5967358.html
Live tweeting an event tip: Be careful not to just post the sound bites from speakers, as it’s so common that you’ll notice everyone doing it. You want to be unique and stand out, so that other people will retweet and follow you. So instead, try to build on the comment given, either by posing a question, a challenge or furthering the idea with your own insights. #TwitterTuesday
#TwitterTuesday tip: Do you use the Twitter keyboard shortcuts? Type a question mark on any Twitter page to bring up the menu. Among my favorite shortcuts:
g + l = Takes me directly to my Twitter lists
j / k = Cycling forward and backward through tweets
Enter = Open tweet details
| = Close all open tweets
#TwitterTuesday tip: You can access Advanced Search from any search results page, and the extra options of search allow you to customize the results based on hashtags, language, location, and more.
How do you use #Twitter favorites? How about: Use favorites to mark tweets that are complimentary of your brand or product. Use favorites when you want to say thanks to someone for tweeting your content. Use favorites as a read-later device to track the content you want to save for later.
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Mobile Monday…October 20
While optimizing your website for mobile users is huge, it simply does not compete with the convenience and user-experience of a mobile app. Offer special incentives through your mobile app such as discounts, reward programs, and helpful features. #MobileMonday
Mobile marketing is so extremely important these days that putting it off until the last minute simply isn’t a very bright idea. #MobileMondayhttp://www.mobilemarketingwatch.com/the-holidays-are-coming-is-your-mobile-marketing-strategy-ready-45557/
#MobileMonday tip: Most mobile devices cut off email previews at 35 characters. Incorporate attention-grabbing subject lines and keep the most important messages above the fold. Stay on topic: Focus on the most relevant product or service, and mention related offers sparingly and thoughtfully.
Navigating your way around the world of mobile can be confusing. Looking for a roadmap? Great infographic to help you make the decisions.http://blog.aweber.com/email-marketing/infographic-mobile-marketing-decision-tree.htm #MobileMonday
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Mobile Monday…October 13
Mobile banner ads are notoriously terrible. Consumers hate them and about 50% of the traffic they generate is accidental and amounts to nothing. That means only half of the traffic they draw actually wants to see your page—now, narrow that number down by the percentage of people that actually make a purchase. Are mobile banners worth your time? author: Adam Roseland #MobileMonday
If companies want to reach their target group in today’s world, they have to consider mobile marketing, as that is where users are spending their time.http://gulfbusiness.com/2014/08/mobile-marketing-right/#.VDv4krDF-18
Is your market teenagers? Nearly every teenager owns a phone, most of those being a smartphone of some kind. More than half of all online searches nowadays are conducted via mobile devices – that does not even include all of the Pinterest and Instagram scrolling occurring. Make sure that your business is accessible from a phone. If an app for your business is not possible at this point, then at least ensure that your website is mobile-friendly. author: Josic Media #MobileMonday
#MobileMonday tip: Almost 50% of Pinterest’s traffic comes from mobile devices like tablets. Is your website mobile friendly enough to handle this traffic when someone clicks through a pin to your website?